"Discourse suggests a process that feels productive, maybe even democratic. But there’s nothing productive about the end result of our information environment. What we’re consuming isn’t discourse; it’s algorithmic grist for the mills that power the platforms we’ve uploaded our conversations onto. The grist is made of all of our very real political and cultural anxieties, ground down until they start to feel meaningless. The only thing that matters is that the machine keeps running. The wheel keeps turning, leaving everybody feeling like they’ve won and lost at the same time."
theatlantic.com/technology/arc…
The Discourse Is Broken
How did a jeans commercial with Sydney Sweeney come to this?Charlie Warzel (The Atlantic)
tomgrzybow doesn't like this.
tomgrzybow
in reply to Remco Lee Polman • •Remco Lee Polman
in reply to tomgrzybow • •tomgrzybow
in reply to Remco Lee Polman • •Remco Lee Polman
in reply to tomgrzybow • •Yes, I agree it's a dubious statement, because of its suggested, implicit field of meaning. At the same time it provides the makers with an easy opportunity to flee responsibility, because of its merely suggestive "pun".
The article is about the ad being intentionally designed that way. Stirring up controversy is its ultimate goal.
tomgrzybow likes this.
tomgrzybow
in reply to Remco Lee Polman • •Damn manipulative marketers. You cannot ignore them, and so you cannot avoid being manipulated.
;-(
Fleur Bergman
in reply to tomgrzybow • •tomgrzybow
in reply to Remco Lee Polman • •